Dems Da Rules: The Puzzle that is Spam Rules

Originally posted by Salsa Labs by Brett Schenker, Senior Deliverability Manager, Salsa Spam rules are a superstitious cowardly lot… wait, those are criminals, and I’m not Batman. Spam rules are really more of a puzzle and even the best decoder ring won’t help you solve them. That’s why we’re here to help out! During the … Continue reading Dems Da Rules: The Puzzle that is Spam Rules

No One Spam Set to Rule Them All

Originally posted by Salsa Labs by Brett Schenker, Senior Deliverability Manager, Salsa For those who have heard my rant about email delivery and spam systems, you’ll have noticed a reoccurring theme: There is not just one single set of spam rules. No programs are created or enforced the same, and they are constantly evolving and … Continue reading No One Spam Set to Rule Them All

Dems Da Rules: Spam Rules Updates

Originally posted by Salsa Labs by Brett Schenker, Senior Deliverability Manager, Salsa When creating emails in Salsa, you can check the “spaminess” of your email through a system called SpamAssassin. This widely-used system employs a fairly standard set of spam rules to predict how your email will do once it is deployed. SpamAssassin uses its … Continue reading Dems Da Rules: Spam Rules Updates