Infographic — Grow Your Email Base the Right Way

Originally posted by Salsa Labs by Brett Schenker, Senior Deliverability Manager, Salsa Swapping lists seems to be a popular past time for organizations. I mean, it’s a cheap and easy way to grow a list right? But there’s a right way and a wrong way to go about this. The wrong way is to just … Continue reading Infographic — Grow Your Email Base the Right Way

Trading Lists is Bad…Mmmkay?!

Originally posted by Salsa Labs by Brett Schenker, Senior Deliverability Manager, Salsa Since my earliest blog posts I’ve attempted to stress that trading lists, buying lists, using lists that fall off trucks is a bad email practice that’ll hurt your deliverability and decrease the effectiveness of your email list. We’ll to add onto that, it … Continue reading Trading Lists is Bad…Mmmkay?!